Adam Levine, lead singer of Maroon 5, and Shire today announced the launch of “The Own It Project.” “The Own It Project” is designed to encourage young adults and adults who are taking responsibility for their Attention-Deficit/Hyperactivity Disorder (ADHD) – and owning it – to motivate others to do the same by entering their story for a chance to become the next “Own It” spokesperson.
“The Own It Project” is part of an overall initiative called the “Own It” initiative, which was introduced in 2011. This overall initiative aims to motivate those who were diagnosed with ADHD when they were younger – and thought they outgrew it – to get reassessed by their doctor if their symptoms are still affecting them as young adults and adults. The overall initiative and “The Own It Project” are endorsed by the Attention Deficit Disorder Association (ADDA), Children and Adults with Attention Deficit/Hyperactivity Disorder (CHADD) and made possible by Shire.
“The Own It Project” encourages adults with ADHD to tell us the story of when they realized they needed to own their ADHD. By submitting their story to www.OwnItProject.com, adults enter a national contest for a chance to win a prize package and be the next “Own It” campaign spokesperson.
“‘The Own It Project’ is important because it encourages adults, like me, who are owning their ADHD, to become advocates and tell their story,” said Adam Levine. “I hope that this effort will help people realize the importance of owning their ADHD.”
“The Own It Project” winner can choose between two prize packages, one focused on technology and the other focused on professional appearance. Both prize package options include sessions with an ADHD coach. The winner also will receive an autographed guitar as a personal gift from Adam Levine. In addition, they will get the chance to be the next campaign spokesperson and have their story featured in the national campaign. Submissions will be accepted until June 6, 2012. For official rules, visit www.OwnItProject.com.
The leaders of CHADD and ADDA have released the following joint statement in support of “The Own It Project”: “It’s so important for people with ADHD to hear from their peers and share experiences. ‘The Own It Project’ does just that – and we support the project as one that encourages the ADHD community to support itself.”